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  • Archive for the ‘Sales Tips’ Category

    12 Ways To Outsell Your Competition

    Welcome to D.S.W.M., where Direct Sales meets Online Marketing. We cover it all, and in *Plain English*. Like what you see? We offer Full Feed updates.

    outsell competitionIn our ever growing bag of sales tips, here’s another angle. An angle that you should always keep an eye on…the best ways to outsell your competition!

    The key to outselling your competition is to compare both your product and promotions to theirs. When you find the differences between you, use your findings to improve your product or offer.

    These are the top 12 things you can compare and improve upon to outsell your competition.

    1. Price: Can you offer a lower price? Can you offer a higher price and increase the perceived value of your product? Do you offer easier payment options than your competition?

    Posted by Dennis on June 23rd, 2008 6 Comments

    10 General, Useful Tips To Add To Your Bottom Line

    Welcome to D.S.W.M., where Direct Sales meets Online Marketing. We cover it all, and in *Plain English*. Like what you see? We offer Full Feed updates.

    soup.jpgI’m still super busy putting the final touches on a rather large blog project for every one, but had to stop to give you something simple yet tasty to devour in the meantime.

    Kinda like a really good soup :-)

    It’s common knowledge in the web world that readers LOVE lists, especially simple ones that can help earn some cash ;)The 10 tips I share here may seem general and even “common sense” to some, but they are very useful and in-fact, sometimes largely overlooked. Ironically, the “obvious” usually is.

    1. Use a “P.S.” or more then one at the end of your ad copy. This is where you either want to repeat a strong benefit or your “call to action” or use a strong close like a free bonus.

    Posted by Dennis on June 13th, 2008 13 Comments

    Under Promise - Over Deliver For Greater Success

    Welcome to D.S.W.M., where Direct Sales meets Online Marketing. We cover it all, as elementary as possible because we know you’re new. Got a wish list? Skribit! Like what you see? We offer Full Feed updates.

    over-deliverover-deliverAs an online marketer your customers do not know you. They cannot see your face. They cannot hear your voice when you are recommending your products, and they cannot see or feel your emotions when you are telling them about the benefits of your products.

    The Internet is now a world game and it offers a level playing field for anyone out there who has a computer. This connectivity means that you have the potential to reach every individual in the world.

    You are no longer limited by normal geographical constraints. Basically anyone can be your virtual customer!

    Posted by Dennis on May 27th, 2008 6 Comments

    7 Ways To Boost Sales

    Welcome to D.S.W.M., where Direct Sales meets Online Marketing. We cover it all, as elementary as possible because we know you’re new. Got a wish list? Skribit! Like what you see? We offer Full Feed updates.

    sales boostsales boost

    There are of course many many many more than 7, so this will be a quickie but goodie. As you should have noticed by now, we have and will discuss many more…

    1. Publish testimonials you receive - whether it’s for both your paid or your free stuff. This is something a lot of folks overlook; if you publish testimonials you receive for your freebies, it will increase their value; and if they’re viral marketing tools, you’ll have more people giving them away.

    2. Give your visitors an enjoyable visit - They’ll want to return again and again! Use a few jokes, humorous graphics, funny stories and so forth. Just make sure not to go too far off topic of your site as this can confuse and bewilder the visitor, which will defeat the purpose.

    Posted by Dennis on May 15th, 2008 8 Comments

    Sell More To Your Existing Customers: The Up-sell

    Welcome to D.S.W.M., where Direct Sales meets Online Marketing. We cover it all, as elementary as possible because we know you’re new. Got a wish list? Skribit! Like what you see? We offer Full Feed updates.

    upsell.jpgupsell.jpgRegardless of all the different traffic techniques in the world, even with proven sales copy and conversion methods in place, even with years of studying and applying various direct and indirect marketing approaches, the one thing I have found that brings in the most money to just about any business is the ability to up-sell each individual customer on an additional item they did NOT intend to originally purchase.

    For those of you who may be unfamiliar with the term “up-sell,” let me use an example from one of the world’s most famous companies to illustrate this point:

    Posted by Dennis on April 20th, 2008 7 Comments

    10 Ways To Multiply Your Sales

    Welcome to D.S.W.M., where Direct Sales meets Online Marketing. We cover it all, as elementary as possible because we know you’re new. Got a wish list? Skribit! Like what you see? We offer Full Feed updates.

    multiply salesmultiply salesWhen you’re in sales, the whole key is finding ways to multiply sales and boost your bottom line, while adding more value for your customers and clients.

    A good list of 10 easy to implement ways, follows…

    As you know, I’m a big fan of “lists” like this for many reasons.

    I think it’s a great way to get good information out in small bunches.

    They’re easy to read, follow, and understand.

    As long as you use them yourself, with the ability to relay that in your message, they make for great newsletters as well!

    See how easy it is to make a list?

    Enjoy…

    Posted by Dennis on February 21st, 2008 8 Comments