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Article marketing has long been considered by many to be one of the best ways to promote an online business. However, is it the best for YOU?

If you’re looking for promotion methods that cost little to nothing monetarily, then Article marketing might be your ticket. If you have the time to do things properly, then I say go all out and write! It has consistently proven itself as a very effective marketing strategy and shows no signs of slowing down.

Ahh TIME, this is where this method falls flat with a thud for many people. Between the writing and then submitting, this form of marketing can take a considerable amount of time; and this is time not everyone has spare. It can and has been successful for many businesses, but if you don’t have much time to spare, perhaps this is not the method for you.

If you’re a decent writer, not easily distracted, then a 400-700 word article shouldn’t take more then 30-45 minutes to write. If you’re not a good writer, hate to write, do not have the time, etc.; there is possibly one recourse: Hire someone to write for you.

This too is not a viable option for everyone either. You need to find someone that you can work well together with, then find the money to pay them. A lot of the time, they will want all monies immediately after completion; are you prepared for this? Now, if you do your due diligence, you can quite possibly find someone within your budget, and then this becomes a good option for you.

OK, whether it was written by you or someone else, you have the article complete. Now comes the submitting. Do you have the time it will take? Are you willing to put in that much time? There are literally hundreds, if not thousands of directories on the ‘Net.

Of course, you won’t submit to ALL of them, not even close. But even 10-20 can take some serious time, especially if you do it manually. That being said, if you do it, I strongly advise you do do it manually. Yes, there is auto-submission software, but I advise against it for 2 reasons.

1. More and more directories are getting “hip” to certain auto tricks and may easily reject your article.

2. Many directories have different submission rules then others, which your software may not know of; therefore will get rejected.

If you’re gonna do it, do it manually; at least for a while to learn the ropes.

The other possible option is to have someone do it for you. There are submission services that will submit your article to X amount of places for X amount of dollars. This is yet again, an outlay of cash. If you can afford it, great. If not, it definitely not worth going into debt.

If you decide to use a service, please be careful, especially if they want the monies upfront. It can be very difficult to tell whether they actually did what they said or not.

Give article marketing a trial run. You won’t know how successful you can be with submitting articles unless you at least try it. The first ones always take more time but that changes with experience.

Write and submit an article per week for 1-2 months and see what happens. By the end, you will have a good idea whether or not you want to continue with this marketing method.

Never stop pushing forward!
Dennis
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Tags: Article Marketing Tips, article submission, auto submission software, ghost writer, marketing, marketing strategy, promotion, traffic

This entry was posted on Monday, November 5th, 2007 at 6:00 am and is filed under Article Marketing Tips. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.