In our ever growing bag of sales tips, here’s another angle. An angle that you should always keep an eye on…the best ways to outsell your competition!

The key to outselling your competition is to compare both your product and promotions to theirs. When you find the differences between you, use your findings to improve your product or offer.

These are the top 12 things you can compare and improve upon to outsell your competition.

1. Price: Can you offer a lower price? Can you offer a higher price and increase the perceived value of your product? Do you offer easier payment options than your competition?

2. Packaging: Can you package your product more attractively? Do the colors of your package relate to your product? Can you package your product into a smaller or larger package?

There are of course many many many more than 7, so this will be a quickie but goodie. As you should have noticed by now, we have and will discuss many more…

1. Publish testimonials you receive - whether it’s for both your paid or your free stuff. This is something a lot of folks overlook; if you publish testimonials you receive for your freebies, it will increase their value; and if they’re viral marketing tools, you’ll have more people giving them away.

2. Give your visitors an enjoyable visit - They’ll want to return again and again! Use a few jokes, humorous graphics, funny stories and so forth. Just make sure not to go too far off topic of your site as this can confuse and bewilder the visitor, which will defeat the purpose.

When you’re in sales, the whole key is finding ways to multiply sales and boost your bottom line, while adding more value for your customers and clients.

A good list of 10 easy to implement ways, follows…

As you know, I’m a big fan of “lists” like this for many reasons.

I think it’s a great way to get good information out in small bunches.

They’re easy to read, follow, and understand.

As long as you use them yourself, with the ability to relay that in your message, they make for great newsletters as well!

See how easy it is to make a list?

Enjoy…

10 Ways To Multiply Your Sales

1. Follow Up: When you make your first sale to a new customer, make sure you follow-up with him/her. You could follow-up with a “thank you” email and maybe include an advertisement for other products you sell (cross selling).